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The Salience of Marketing Stimuli

The Salience of Marketing Stimuli PDF Author: Gianluigi Guido
Publisher: Springer Science & Business Media
ISBN: 9780792373247
Category : Business & Economics
Languages : en
Pages : 324

Book Description
This book presents a theoretical approach for enhancing consumer processing and memory of marketing communication.

The Salience of Marketing Stimuli

The Salience of Marketing Stimuli PDF Author: Gianluigi Guido
Publisher: Springer Science & Business Media
ISBN: 9780792373247
Category : Business & Economics
Languages : en
Pages : 324

Book Description
This book presents a theoretical approach for enhancing consumer processing and memory of marketing communication.

Endocrine Disrupting Chemicals-induced Metabolic Disorders and Treatment Strategies

Endocrine Disrupting Chemicals-induced Metabolic Disorders and Treatment Strategies PDF Author: Muhammad Sajid Hamid Akash
Publisher: Springer
ISBN: 9783030459253
Category : Science
Languages : en
Pages : 0

Book Description
This volume offers a detailed and comprehensive analysis of Endocrine Disrupting Chemicals (EDCs), covering their occurrence, exposure to humans and the mechanisms that lead to the parthogenesis of EDCs-induced metabolic disorders. The book is divided into three parts. Part I describes the physiology of the human endocrine system, with special emphasis on various types of metabolic disorders along with risk factors that are responsible for the development of these disorders. Part II addresses all aspects of EDCs, including their role in the induction of various risk factors that are responsible for the development of metabolic disorders. Part III covers up-to-date environmental regulatory considerations and treatment strategies that have been adopted to cure and prevent EDCs-induced metabolic disorders. This section will primarily appeal to clinicians investigating the causes and treatment of metabolic disorders. The text will also be of interest to students and researchers in the fields of Environmental Pharmacology and Toxicology, Environmental Pollution, Pharmaceutical Biochemistry, Biotechnology, and Drug Metabolism/Pharmacokinetics.

Entangled Life

Entangled Life PDF Author: Merlin Sheldrake
Publisher: Random House
ISBN: 0525510338
Category : Science
Languages : en
Pages : 370

Book Description
NEW YORK TIMES BESTSELLER • A “brilliant [and] entrancing” (The Guardian) journey into the hidden lives of fungi—the great connectors of the living world—and their astonishing and intimate roles in human life, with the power to heal our bodies, expand our minds, and help us address our most urgent environmental problems. “Grand and dizzying in how thoroughly it recalibrates our understanding of the natural world.”—Ed Yong, author of An Immense World ONE OF THE BEST BOOKS OF THE YEAR—Time, BBC Science Focus, The Daily Mail, Geographical, The Times, The Telegraph, New Statesman, London Evening Standard, Science Friday When we think of fungi, we likely think of mushrooms. But mushrooms are only fruiting bodies, analogous to apples on a tree. Most fungi live out of sight, yet make up a massively diverse kingdom of organisms that supports and sustains nearly all living systems. Fungi provide a key to understanding the planet on which we live, and the ways we think, feel, and behave. In the first edition of this mind-bending book, Sheldrake introduced us to this mysterious but massively diverse kingdom of life. This exquisitely designed volume, abridged from the original, features more than one hundred full-color images that bring the spectacular variety, strangeness, and beauty of fungi to life as never before. Fungi throw our concepts of individuality and even intelligence into question. They are metabolic masters, earth makers, and key players in most of life’s processes. They can change our minds, heal our bodies, and even help us remediate environmental disaster. By examining fungi on their own terms, Sheldrake reveals how these extraordinary organisms—and our relationships with them—are changing our understanding of how life works. Winner of the Wainwright Prize, the Royal Society Science Book Prize, and the Guild of Food Writers Award • Shortlisted for the British Book Award • Longlisted for the Rathbones Folio Prize

Biohacker's Handbook

Biohacker's Handbook PDF Author: Olli Sovijärvi
Publisher:
ISBN: 9789527241165
Category :
Languages : en
Pages :

Book Description


21st Century Sports

21st Century Sports PDF Author: Sascha L. Schmidt
Publisher: Springer Nature
ISBN: 3030508013
Category : Business & Economics
Languages : en
Pages : 303

Book Description
This book outlines the effects that technology-induced change will have on sport within the next five to ten years, and provides food for thought concerning what lies further ahead. Presented as a collection of essays, the authors are leading academics from renowned institutions such as Massachusetts Institute of Technology, Queensland University of Technology, and the University of Cambridge, and practitioners with extensive technological expertise. In their essays, the authors examine the impacts of emerging technologies like artificial intelligence, the Internet of Things, and robotics on sports and assess how they will change sport itself, consumer behavior, and existing business models. The book will help athletes, entrepreneurs, and innovators working in the sports industry to spot trendsetting technologies, gain deeper insights into how they will affect their activities, and identify the most effective responses to stay ahead of the competition both on and off the pitch.

The Illio

The Illio PDF Author:
Publisher:
ISBN:
Category : College yearbooks
Languages : en
Pages : 536

Book Description


A Cognitive Psychology of Mass Communication

A Cognitive Psychology of Mass Communication PDF Author: Richard Jackson Harris
Publisher: Routledge
ISBN: 1135850372
Category : Language Arts & Disciplines
Languages : en
Pages : 559

Book Description
In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics – sex, violence, advertising – to lesser-studied topics, such as values, sports, and entertainment education. The fifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies a balanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis.

The Australian Official Journal of Trademarks

The Australian Official Journal of Trademarks PDF Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 536

Book Description


History of Clearfield County, Pennsylvania

History of Clearfield County, Pennsylvania PDF Author: Lewis Cass Aldrich
Publisher:
ISBN:
Category : Cleafield County (Pa.)
Languages : en
Pages : 824

Book Description


The Age of Reason

The Age of Reason PDF Author: Thomas Paine
Publisher: ReadHowYouWant.com
ISBN: 1458704432
Category : Fiction
Languages : en
Pages : 225

Book Description
Books for All Kinds of Readers. ReadHowYouWant offers the widest selection of on-demand, accessible format editions on the market today. Our 7 different sizes of EasyRead are optimized by increasing the font size and spacing between the words and the letters. We partner with leading publishers around the globe. Our goal is to have accessible editions simultaneously released with publishers' new books so that all readers can have access to the books they want to read. To find more books in your format visit www.readhowyouwant.com