Author: Publisher:
ISBN:
Category : Indian literature
Languages : en
Pages : 104
Book Description
Latin American Indian Literatures Journal
Author: Bibliographic Guide to Latin American Studies
Author: Benson Latin American CollectionPublisher:
ISBN:
Category : Catalogs, Union
Languages : en
Pages : 802
Book Description
LEV
Author: Publisher:
ISBN:
Category : Catalogs, Publishers'
Languages : es
Pages : 1418
Book Description
Bariatric Endoscopy
Author: Christopher C. ThompsonPublisher: Springer Science & Business Media
ISBN: 1441917101
Category : Medical
Languages : en
Pages : 244
Book Description
To date, diet programs and medical therapies for the treatment of obesity have had limited success. Bariatric surgery, however, provides a means of effective weight loss for many of those with morbid obesity. Most of these weight loss procedures are performed with a variety of techniques that continue to evolve. Each technique is associated with unique challenges and complications and it is important for the clinician to be knowledgeable about the endoscopic management of these patients. Additionally, as endoscopic technology evolves it may offer more than just the diagnosis and treatment of complications. Endoscopic therapy may soon allow less invasive bariatric revision procedures as well as a variety of primary obesity therapies for various patient populations. Bariatric Endoscopy reviews the management of obesity, normal post-surgical anatomy, endoscopic and medical management of post-surgical complications, and future endoscopic therapies for obesity management. Organized into five sections, the volume covers an obesity overview, traditional therapy, endoscopy and the bariatric patient, medical management of post-surgical complications, and the future role of endoscopy in obesity management. Detailed illustrations are also provided for surgical procedures, complications and obesity management chapters. Authored by authorities in the field, Bariatric Endoscopy is an indispensible tool for the gastroenterologist or surgical endoscopist as they care for patients with complicated bariatric issues.
Memorias del Segundo Congreso Internacional de Mayistas
Author: Universidad Nacional Autónoma de México. Centro de Estudios MayasPublisher:
ISBN:
Category : Maya art
Languages : es
Pages : 658
Book Description
Oral Health in the Elderly in Spain
Author: Gerardo Rodríguez BacieroPublisher:
ISBN:
Category : Dental hygiene
Languages : en
Pages : 180
Book Description
The Annals of Pharmacotherapy
Author: Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others
Author: Historia, literatura, pensamiento
Author: Dolores Gómez MolledaPublisher:
ISBN:
Category : History
Languages : es
Pages : 536
Book Description
Publicidad contagiosa
Author: Silvia SiveraPublisher: Editorial UOC
ISBN: 8491161414
Category : Business & Economics
Languages : en
Pages : 192
Book Description
El marketing viral se inoculó en el panorama profesional publicitario como una vacuna eficazy económica contra la supuesta inmunidad de las audiencias a los mensajes comerciales. Conseguir que fueran los consumidores quienes transmitieran los anuncios espontáneamente entre sus redes sociales se consideró la panacea en un mercado comunicativo sobresaturado. Sin embargo, la publicidad boca a oreja, basada en recomendaciones, ya conseguía el mismo objetivo desde tiempos ancestrales. Fueron las tecnologías de la información y de la comunicación (TIC) las que posibilitaron el salto exponencial hacia la publicidad viral y, en consecuencia, un cambio de magnitudes sin precedentes: los contenidos comerciales pasaban a ser compartibles a escala planetaria, a la velocidad de un clic.Este libro se centra en detectar las claves creativas comunes que detonaron el contagio de 651 vídeos publicitarios entre los usuarios de las redes sociales digitales.A partir de un constructo analítico formado por drivers creativos, cepas virales y la variable ambigüedad, se propone la fórmula V = cc (d+c) + a, como base inspiradora para crear publicidad altamente contagiosa.