Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 1052

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Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 1912

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Author: Charles J. Fombrun
Publisher: Harvard Business Review Press
ISBN: 9780875846330
Category : Corporate image
Languages : en
Pages : 482

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Book Description
This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifying the economic returns for well-regarded companies, and presents recommendations and processes for assessing and improving reputation. INDICE: Introduction: why reputations matter. Part 1 The hidden value of a good reputation: going for the gold; what's in a name?; enlightened self-inter... Etc.

Author: University of North Carolina (1793-1962)
Publisher:
ISBN:
Category : North Carolina
Languages : en
Pages : 992

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Author: Richardson Dilworth
Publisher: Temple University Press
ISBN: 1439914206
Category : Education
Languages : en
Pages : 454

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Book Description
Published in conjunction with Drexel University’s 125th anniversary, Building Drexel chronicles the founding of the university by Anthony J. Drexel through to the present day. The editors and contributors create a prismatic discussion of the university and its evolution. Richly illustrated chapters cover the architectural history of notable Drexel buildings; the role of Drexel in Philadelphia’s modern history; its Greek life; sports—particularly Drexel’s history in the Big 5; and each of the university’s schools and colleges. There is a history of the medical college and law school, plus the creation of new schools such as those of biomedical engineering, science and health systems. Building Drexel also documents the civil rights history of Drexel and its urban planning history in relation to the racially diverse Powelton Village and Mantua neighborhoods it borders. This commemorative volume shows the development of the university both in the city and in the world. Contributors include: Lloyd Ackert, Cordelia Frances Biddle, Paula Marantz Cohen, Donna Marie De Carolis, Roger Dennis, Gloria Donnelly, Kevin D. Egan, Alissa Falcone, David Fenske, John A. Fry, Stephen F. Gambescia, Marla J. Gold, Charles Haas, Kathy Harvatt, Daniel Johnson, Jeannine Keefer, Larry Keiser, Michael Kelley, Jason Ludwig, Jonson Miller, Julie Mostov, Danuta A. Nitecki, Anthony M. Noce, Steven J. Peitzman, David Raizman, Tiago Saraiva, Amy E. Slaton, Nathaniel Stanton, Virginia Theerman, Laura Valenti, James Wolfinger, Eric A. Zillmer, and the editors.

Author: Frank D. Haimbaugh
Publisher:
ISBN:
Category : Delaware County (Ind.)
Languages : en
Pages : 624

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Author: Charles G. Zwicker
Publisher: Arcadia Publishing
ISBN: 9780738536170
Category : History
Languages : en
Pages : 132

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Book Description
Whitemarsh Hall, known as "the Versailles of America," was one of the largest and most exquisite estates in North America. Edward Townsend Stotesbury, one of the wealthiest Philadelphians in the early twentieth century, commissioned renowned architect Horace Trumbauer to build the one-hundred-forty-sevenroom mansion in 1916 on three hundred acres just outside Philadelphia. Whitemarsh Hall, which took five years to build at an estimated cost of $10 million with all the furnishings, was a wedding present for his second wife. This book explores Whitemarsh Hall's construction, its heyday in the 1920s, the multiple impacts of the Great Depression, Stotesbury's death, and subsequent ownership over the next four decades, culminating in its eventual submission to decay, vandalism, and the wrecking ball in 1980.

Author: Marc J. Dollinger
Publisher:
ISBN: 9780130909954
Category : Entrepreneurship
Languages : en
Pages : 0

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Book Description
For junior/senior/graduate-level courses in Entrepreneurship, New Venture Creation, and Small Business Strategy. Based on the premise that entrepreneurship can be studied systematically, this text offers a comprehensive presentation of the best current theory and practice. It takes a resource-based point-of-view, showing how to acquire and use resources and assets for competitive advantage. FOCUS ON THE NEW ECONOMY * NEW-Use of the Internet-Integrated throughout with special treatment in Ch. 6. * Demonstrates to students how the new economy still follows many of the rigorous rules of economics, and gives them examples of business-to-business and business-to-customer firms so that they can build better business models. * NEW-2 added chapters on e-entrepreneurship-Covers value pricing; market segmentation; lock-in; protection of intellectual property; and network externalities. * Examines the new economy and the types of resources, capabilities, and strategies that are needed for success in the Internet world. * Resource-based theory-Introduced in Ch. 2 and revisited in each subsequent chapter to help tie concepts together. * Presents an overarching framework, and helps students focu

Author: Norman K. Humphreys
Publisher: International Monetary Fund
ISBN: 1475507240
Category : Business & Economics
Languages : en
Pages : 392

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Book Description
IMF economists work closely with member countries on a variety of issues. Their unique perspective on country experiences and best practices on global macroeconomic issues are often shared in the form of books on diverse topics such as cross-country comparisons, capacity building, macroeconomic policy, financial integration, and globalization.

Author: William Amhurst Tyssen-Amherst Baron Amherst
Publisher:
ISBN:
Category : Book auctions
Languages : en
Pages : 262

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