Author: Johnny Ch LOKPublisher:
ISBN:
Category :
Languages : en
Pages : 727
Book Description
Challenge to using (AI) neural networks to predict customer behavior from big data gather tool(AI) big data gather tool will encounter the challenge: How can predict customer behavior be represented as sequential data describing the interactions of the customer with a company or an (AI) data gather system through the time, e.g. these interactions are items that the customer purchase or views ? So, every customer data gather , (AI) needs to spend time to analyze how and why to cause whose consumption behavioral choice. It is too difficult matter or judgement for (AI) learning. So, (AI) needs to spend time to learn how to analyze every customer's shopping behavior or actin in order to gather all different consumers' past shopping action information in order to help business owners to predict future its potential customer shopping behavior how to change more clear and accurate prediction. (AI) big data gather tool needs to learn to know that how to judge every customer interaction likes purchases over time can be represented with sequential data. Sequential data has the main property that the order of the information is important. Many (AI) machine learning models are not suited for sequential data, as they consider each input sample independent from previous ones. Therefore, at the end of the sequence, (AI) big data gather learn machines need to keep in their internal state of every customer purchase data, kind of product or service, price , whole year consumption times form all previous inputs, making them suitable for this type of data.However, consumer behavior can be represented as sequential data describing the interactions through the time. Examples of these interactions are the items that the user purchases or views. Therefore, the history of interactions can be modeled as sequential data, which has the particular trial that an incorporate a temporal aspect. For example, if a user buys a new mobile phone, who might purchase accessories for this mobile phone in the near future or it the user buys a electronic book or paper book , he might be interested in books by the same author. Therefore, to make accurate predictions is important to model this temporal aspect correctly. To solve this predictive challenge of consumers to buy the product. One count the number of purchased products of a particular category in the last N days, or the number of days since the last purchase.So, the (AI) big data gather designers can attempt to produce a feature vector which can be fed into a machine learning algorithm such as " logistic regression" will be the main feature and function to any (AI) big data gather machine to learn how to apply this " logistic regression" function or feature to predict any customer behavioral change for any product purchase or service consumption to the (AI) predictive consumer behavioral business users. Every different kinds of product purchases or services consumption will be needed to design " different model of logistic regression" in order to follow the kind of business to predict whose consumer purchase or service consumption behavior to predict more accurate.