Applied Communication Theory and Research PDF Download

Author: H. Dan O'Hair
Publisher: Routledge
ISBN: 1136691057
Category : Language Arts & Disciplines
Languages : en
Pages : 405

View

Book Description
This volume provides a comprehensive examination of the applications of communication inquiry to the solution of relevant social issues. Nationally recognized experts from a wide range of subject areas discuss ways in which communication research has been used to address social problems and identify direction for future applied communication inquiry.

Author: Jack Rosenberry
Publisher: Routledge
ISBN: 1000453588
Category : Social Science
Languages : en
Pages : 310

View

Book Description
Now in its third edition, this dynamic textbook blends coverage of the major theories and research methods in mass communication to enable students to apply their knowledge in today’s media and communication careers. Maintaining a focus on modern professional application throughout, this text provides chronological coverage of the development and use of major theories, an overview of both quantitative and qualitative research methods, and a step-by-step guide to conducting a research project informed by this knowledge. It helps students bridge their academic coursework with professional contexts including public relations, advertising, and digital media contexts. It provides breakout boxes with definitions of key terms and theories, extended applied examples, and graphical models of key theories to offer a visualization of how the various concepts in the theory fit together. Applied Mass Communication Theory’s hybrid and flexible nature make it a useful textbook for both introductory and capstone courses on mass communication and media theory and research methods, as well as courses focused on media industries and professional skills. Instructors can access an online instructor’s manual, including sample exercises, test questions, and a syllabus, at www.routledge.com/9780367630362

Author: H. Dan O'Hair
Publisher: John Wiley & Sons
ISBN: 1119399874
Category : Language Arts & Disciplines
Languages : en
Pages : 1043

View

Book Description
An authoritative survey of different contexts, methodologies, and theories of applied communication The field of Applied Communication Research (ACR) has made substantial progress over the past five decades in studying communication problems, and in making contributions to help solve them. Changes in society, human relationships, climate and the environment, and digital media have presented myriad contexts in which to apply communication theory. The Handbook of Applied Communication Research addresses a wide array of contemporary communication issues, their research implications in various contexts, and the challenges and opportunities for using communication to manage problems. This innovative work brings together the diverse perspectives of a team of notable international scholars from across disciplines. The Handbook of Applied Communication Research includes discussion and analysis spread across two comprehensive volumes. Volume one introduces ACR, explores what is possible in the field, and examines theoretical perspectives, organizational communication, risk and crisis communication, and media, data, design, and technology. The second volume focuses on real-world communication topics such as health and education communication, legal, ethical, and policy issues, and volunteerism, social justice, and communication activism. Each chapter addresses a specific issue or concern, and discusses the choices faced by participants in the communication process. This important contribution to communication research: Explores how various communication contexts are best approached Addresses balancing scientific findings with social and cultural issues Discusses how and to what extent media can mitigate the effects of adverse events Features original findings from ongoing research programs and original communication models and frameworks Presents the best available research and insights on where current research and best practices should move in the future A major addition to the body of knowledge in the field, The Handbook of Applied Communication Research is an invaluable work for advanced undergraduate students, graduate students, and scholars.

Author: Mike Allen
Publisher: SAGE Publications
ISBN: 1483381420
Category : Social Science
Languages : en
Pages : 2013

View

Book Description
Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Author: H. Dan O'Hair
Publisher: Routledge
ISBN: 1136691049
Category : Language Arts & Disciplines
Languages : en
Pages : 412

View

Book Description
This volume provides a comprehensive examination of the applications of communication inquiry to the solution of relevant social issues. Nationally recognized experts from a wide range of subject areas discuss ways in which communication research has been used to address social problems and identify direction for future applied communication inquiry.

Author: Thomas E. Harris
Publisher: Routledge
ISBN:
Category : Business & Economics
Languages : en
Pages : 528

View

Book Description
This volume bridges the gap between practicing organizational communication consultants, organizational communication courses, and the student. Combining theory with actual applied communication practices, the text is based on the integration of perspectives, principles, and pragmatics rather than case studies and insights. In-depth examination is provided for verbal and nonverbal communication, channels, networks, listening, symbolic behavior, interpersonal and small group communication, leadership, conflict management, motivation, and new communication technologies. The coverage is current, incorporating vital organizational issues such as empowering, self-directed work units, and human-computer interfaces. Applied Organizational Communicationprovides a thorough analysis of the forces and influences in organizational communication. This text: *explains the impact of critical environmental influences on all levels; *provides extensive discussion of teams, leadership, technology, listening, and interpersonal communication; *offers current analysis, utilizing a broad base of information and research; and *Establishes links between organizational communication and perceptions, theory, networks, and symbolic behavior. Building on the successful foundation of the first volume, this second edition has been thoroughly revised, reflecting the current state of organizational communication theory and research. Highlights of this edition include: *extensive topical coverage; *integrated discussion of change, diversity, and digital age issues in all chapters; *updated analysis of major issues and influences in organizational communication; and *real-world examples. As an accessible and practical examination of organizational communication, this textbook is an excellent course text and serves as a valuable resource. It is intended for use in organizational communication, leadership, organizational development, and organizational intervention courses at the advanced undergraduate and graduate levels.

Author: Marianne Dainton
Publisher: SAGE Publications
ISBN: 1506315488
Category : Language Arts & Disciplines
Languages : en
Pages : 287

View

Book Description
Updated Edition of Bestseller! Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, the Fourth Edition of this bestseller introduces communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapter are designed to illustrate the application of theory in a variety of professional settings. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.

Author: Don W. Stacks
Publisher: Routledge
ISBN: 1135591660
Category : Language Arts & Disciplines
Languages : en
Pages : 592

View

Book Description
This volume provides an overview of communication study, offering theoretical coverage of the broad scope of communication study as well as integrating theory with research. To explicate the integration process, the chapter contributors -- experts in their respective areas -- offer samples in the form of hypothetical studies, published studies, or unpublished research, showing how theory and research are integrated in their particular fields. The book will appeal to graduate students and faculty members who want a thorough overview of not only the field, but also sample research stemming from its various component parts.

Author: Steve May
Publisher: SAGE
ISBN: 1452236720
Category : Language Arts & Disciplines
Languages : en
Pages : 321

View

Book Description
"This book offers a refreshing and engaging overview of the ways some research traditions in organizational communication have unfolded over time and continue to be connected to everyday, real events." —Patrice Buzzanell, Purdue University Engaging Organizational Communication Theory and Research: Multiple Perspectives is a book unlike any in the field. Each chapter is written by a prominent scholar who presents a theoretical perspective and discusses how he or she "engages" with it, personally examining what it means to study organizations. Rejecting the traditional model of a "reader," this volume demonstrates the intimate connections among theory, research, and personal experience. Significant theoretical perspectives such as post-positivism, social construction, rhetoric, critical theory, feminism, postmodernism, structuration theory, and globalization are discussed in terms of their history, assumptions, development, propositions, research, and applications. In addition to editors Steve May and Dennis K. Mumby, contributors include Brenda J. Allen, Karen Lee Ashcraft, George Cheney, Steven R. Corman, Stanley Deetz, Robert McPhee, Marshall Scott Poole, Cynthia Stohl, Bryan C. Taylor, and James R. Taylor. Key Features • An introduction that addresses the idea of engaged research. • Accessible and cutting edge accounts of important research traditions written by well-known leaders in the field. • Personal accounts of each scholar′s place in his or her field of study. • A conclusion that explores the future of organizational communication studies. • An extensive body of references on each perspective. Engaging Organizational Communication Theory and Research is an indispensable resource for anyone wishing to be familiar with current trends in the field of organizational communication. It is recommended as the main text for upper-level undergraduate and entry-level graduate courses in organizational communication theory. It is also an excellent supplementary text for related courses in departments of communication studies, business and management, sociology, and industrial relations.

Author: Lawrence R. Frey
Publisher: Routledge
ISBN: 1135231788
Category : Language Arts & Disciplines
Languages : en
Pages : 1100

View

Book Description
The Routledge Handbook of Applied Communication Research provides a state-of-the-art review of communication scholarship that addresses real-world concerns, issues, and problems. This comprehensive examination of applied communication research, including its foundations, research methods employed, significant issues confronted, important contexts in which such research has been conducted, and overviews of some exemplary programs of applied communication research, shows how such research has and can make a difference in the world and in people’s lives. The sections and chapters in this Handbook: explain what constitutes applied communication scholarship, encompassing a wide range of approaches and clarifying relationships among theoretical perspectives, methodological procedures, and applied practices demonstrate the breadth and depth of applied communication scholarship review and synthesize literature about applied communication areas and topics in coherent, innovative, and pedagogically sound ways set agendas for future applied communication scholarship. Unique to this volume are chapters presenting exemplary programs of applied communication research that demonstrate the principles and practices of such scholarship, written by the scholars who conducted the programs. As an impressive benchmark in the ongoing growth and development of communication scholarship, editors Lawrence R. Frey and Kenneth N. Cissna provide an exceptional resource that will help new and experienced scholars alike to understand, appreciate, and conduct high-quality communication research that can positively affect people’s lives.