Antecedents and consequences of employee based brand equity PDF Download

Author: Muhammad Waseem Bari
Publisher: Frontiers Media SA
ISBN: 2832518567
Category : Science
Languages : en
Pages : 281

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Author: Robert Blackburn
Publisher: SAGE
ISBN: 1473988098
Category : Business & Economics
Languages : en
Pages : 1020

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Book Description
The SAGE Handbook of Small Business and Entrepreneurship offers state-of-the-art chapters on all aspects of this rapidly-evolving discipline. Original contributions from the best international scholars map the development of Entrepreneurship as an academic field, explore its key current debates and research methods, and also consider its future directions. Part One: The People and the Entrepreneurial Processes Part Two: Entrepreneurship and Small Business Management and Organization Part Three: Entrepreneurial Milieu Part Four: Researching Small Business Entrepreneurship This handbook will be the leading reference book for Entrepreneurship academics and researchers, as well as those from other associated disciplines including business and management, psychology, marketing, sociology and anthropology.

Author: Ari Kusuma Wardana
Publisher: Springer Nature
ISBN: 2384761765
Category : Education
Languages : en
Pages : 586

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Book Description
This is an open access book. Technology has had a huge impact on education and social dynamics around the world. Since the introduction of information and communication technologies (ICTs), such as the internet, smartphones and social media, much has changed in the way we learn and interact with others. In education, technology has enabled students and teachers to access more diverse and engaging educational resources. With internet access, students and teachers can access educational resources from all over the world and learn about various topics and disciplines. In addition, technology also enables distance learning, which allows students and teachers to connect from different locations. However, there are also negative impacts of using technology in education. For example, excessive use of social media and the internet can cause concentration disorders and addiction in students. In addition, too much reliance on technology can also reduce students’ ability to think critically and solve problems independently. In social dynamics, technology has allowed us to connect with people from all over the world and paved the way for greater collaboration and cultural exchange. However, technology has also brought negative impacts on social dynamics, such as the spread of fake news or hoaxes, cyberbullying, and social media addiction. In this regard, technology can be a very useful tool if used wisely and with proper understanding of its impact. Therefore, to support this, Universitas PGRI Yogyakarta was hold an international conference and Call for Papers The 2nd UPY International Conference on Education and Social Science (UPINCESS) “The Impact of Technology on Education and Social Dynamics” on September 27, 2023. The conference aims to discuss in depth about the impact of technology on education and social dynamics, as well as finding appropriate solutions and strategies to minimize its negative impact and maximize its benefits. Experts, researchers, and practitioners in the field of education and technology from around the world can share their knowledge and experience in this conference, and can encourage collaboration and innovation in this field.

Author: Uchenna Uzo
Publisher: Emerald Group Publishing
ISBN: 1787548503
Category : Business & Economics
Languages : en
Pages : 307

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Book Description
Africa is fast becoming an investment destination for firms operating outside the continent, and effective management is central to the realization of organizational goals. This volume evaluates the need for management philosophies and theories that reflect the peculiarities of the African continent.

Author: National Bureau of Economic Research
Publisher: Princeton University Press
ISBN: 1400879760
Category : Political Science
Languages : en
Pages : 647

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Book Description
The papers here range from description and analysis of how our political economy allocates its inventive effort, to studies of the decision making process in specific industrial laboratories. Originally published in 1962. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1799891569
Category : Business & Economics
Languages : en
Pages : 1496

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Book Description
Running a small business provides opportunity for greater success, increased growth, and potentially the chance to move to the global business arena, yet also much more risk. Small businesses not only have less employment, but also less annual revenue than a regular-sized business. With the growth of large corporations and chain businesses, it has become harder to maintain the survival of a small business. The COVID-19 pandemic has also brought more pressure onto the already unsteady survival of small businesses, due to forced closures, decreased agility, fewer technological innovations, and smaller customer bases. The Research Anthology on Small Business Strategies for Success and Survival offers current strategies for small businesses that can be utilized in order to maintain equal footing during challenging times. With the proper strategies available to small business owners, small businesses could not only survive, but also excel despite the environment that surrounds them. Covering topics including decision management, new supportive technologies, sustainable development, and micro-financing, this text is ideal for small business owners, entrepreneurs, startup companies, family-owned and operated businesses, restaurateurs, local retailers, managers, executives, academicians, researchers, and students.

Author: Ahmad, Noor Hazlina
Publisher: IGI Global
ISBN: 1522521666
Category : Business & Economics
Languages : en
Pages : 502

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Book Description
Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. Understanding the inner workings of small businesses offers benefits to the consumers and the economy. The Handbook of Research on Small and Medium Enterprises in Developing Countries is an essential handbook for the latest research on the intentions, performance, and application models of independent firms. Featuring exhaustive coverage on a broad range of topics such as green IT, entrepreneurial ventures, and social capital, this publication is ideally designed for researchers, academicians, and practitioners seeking current research on the different opportunities and challenges in relation to this specific sector of business around the globe.

Author: Dadwal, Sumesh
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 328

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Book Description
Various sectors of emerging markets face unique challenges, largely related to the gap between small and medium-sized enterprise (SME) research and practice. The relationship between SMEs and agriculture, tourism, and other key industries requires a close examination to understand the intricacies of their interplay. An emphasis on the need to bridge this gap, and strategies for scaling up and embedding new sustainability and technology trends into SME strategies is necessary for a healthy growth strategy within emerging markets. Drivers of SME Growth and Sustainability in Emerging Markets is a comprehensive book that delves into the intricate dynamics of small and medium-sized enterprises (SMEs) operating in developing economies. With a focus on a keen awareness of the challenges faced by SMEs, this book offers valuable insights for marketers, entrepreneurs, practitioners, and policy makers seeking to unlock the potential of these vital economic contributors. With a focus on entrepreneurship capacity building and government schemes designed to support SMEs, this book equips readers with the knowledge and tools to create an enabling environment for sustainable SME growth. From identifying bottlenecks and challenges to presenting innovative business models and sustainable practices, this book serves as a vital resource for business students, management faculty, and professionals seeking to navigate the complexities of SMEs in emerging markets.

Author: Noémie Dominguez
Publisher: Emerald Group Publishing
ISBN: 1787542785
Category : Business & Economics
Languages : en
Pages : 272

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Book Description
This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities.

Author: Marina Dabić
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110747650
Category : Business & Economics
Languages : en
Pages : 714

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Book Description
"A small business is not a little big business." Small- and medium-sized enterprises (SMEs) are considered the engines of worldwide economies and the main sources of job creation. Management in these companies is different from management in larger/older enterprises with their already established concepts and instruments. In view of the high importance of SMEs in emerging, developing and developed economies worldwide, the De Gruyter Handbook of SME Entrepreneurship investigates the underlying mechanisms and practices of management within these companies with a focus on entrepreneurship, growth and innovation. It argues that it is time for a dedicated theory of "SME Entrepreneurship" to emerge. Entrepreneurial thinking and behavior in SMEs must be differentiated from that of start-ups and large companies. On the other hand, it also explores the different entrepreneurship manifestations that exist within a widely heterogeneous group of SMEs. The handbook provides a theoretical framework in which to understand, compare and contrast the complexity of SMEs in both domestic and international processes and addresses the strengths, achievements, and challenges of entrepreneurship in SMEs.