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Category : Periodicals
Languages : en
Pages : 1336

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Book Description
A union list of serials commencing publication after Dec. 31, 1949.

Author: Allen Kent
Publisher: CRC Press
ISBN: 9780824720414
Category : Language Arts & Disciplines
Languages : en
Pages : 380

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Book Description
"The Encyclopedia of Library and Information Science provides an outstanding resource in 33 published volumes with 2 helpful indexes. This thorough reference set--written by 1300 eminent, international experts--offers librarians, information/computer scientists, bibliographers, documentalists, systems analysts, and students, convenient access to the techniques and tools of both library and information science. Impeccably researched, cross referenced, alphabetized by subject, and generously illustrated, the Encyclopedia of Library and Information Science integrates the essential theoretical and practical information accumulating in this rapidly growing field."

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Category : Hydrology
Languages : en
Pages : 598

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Category : Science
Languages : en
Pages : 1052

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Author: 国立国会図書館 (Japan)
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 672

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Category : Forests and forestry
Languages : en
Pages : 132

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Author: T. C. Edwin Cheng
Publisher: Springer Science & Business Media
ISBN: 1441958371
Category : Business & Economics
Languages : en
Pages : 181

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Book Description
Postponement strategy is one of the major supply chain management (SCM) pr- tices that has a discernible impact on rms’ competitive advantage and organi- tional performance. Postponement is a mass customization strategy that captures the advantages of both mass production and mass customization. Recent research studies have identi ed four common postponement strategies, namely pull, logistics, form and price postponement. The former three postponement strategies are linked to production and manufacturing, while the last one is a pure pricing strategy. They aim at balancing the costs and bene ts of mass production and mass customization. Practical examples of postponement can be found in the high-tech industry, food industry and other industries that require high differentiation. However, empirical studies have found that postponement may not be an evident SCM practice compared to the other practices. In addition, postponement has both positive and negative impacts on a supply chain. The advantages include following the JIT principles, reducing end-product inventory, making forecasting easier and pooling risk. The high cost of designing and manufacturing generic components is the main drawback of postponement. Thus, the evaluation of postponement strategy is an important research issue and there have been many qualitative and quantitative models for analyzing postponement under different scenarios.

Author: Muhammet Gul
Publisher: CRC Press
ISBN: 1000804437
Category : Mathematics
Languages : en
Pages : 351

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Book Description
Multi-Criteria Decision-Making (MCDM) includes methods and tools for modeling and solving complex problems. MCDM has become popular in the production and service sectors to improve the quality of service, reduce costs, and make people more prosperous. This book illustrates applications through case studies focused on disaster management. With a presentation of both Multi-Attribute Decision-Making (MADM) and Multi-Objective Decision-Making (MODM) models, this is the first book to merge these methods and tools with disaster management. This book raises awareness for society and decision-makers on how to measure readiness and what necessary preventive measures need to be taken. It offers models and case studies that can be easily adapted to solve complex problems and find solutions in other fields. Multi-Criteria Decision Analysis: Case Studies in Disaster Management will offer new insights to researchers working in the areas of industrial engineering, systems engineering, healthcare systems, operations research, mathematics, business, computer science, and disaster management, and, hopefully, the book will also stimulate further work in MCDM.

Author: 国立国会図書館 (Japan)
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 1528

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Book Description

Author: Eddie M. Clark
Publisher: Psychology Press
ISBN: 1317783379
Category : Business & Economics
Languages : en
Pages : 346

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Book Description
Linked from the days of their origins, psychology and advertising developed as independent disciplines at almost the same time in the late nineteenth century. Providing an important arena in which psychologists have tested methods and theories, advertising has been a stimulus for research and development in such diverse specialties as learning and behavioral decision theory, psychometrics, perception, and social and mathematical psychology. Psychology, in turn, has contributed a wide assortment of tools, theories, and techniques to the practice of advertising. These contributions have found their place in virtually all areas of advertising practice -- stimulating creativity, evaluating the creative product, and informing the scheduling of media. Purposely eclectic, this volume presents new issues in consumer psychology and advertising such as the relationship between gender differences, cortical organization and advertising; new approaches to old issues such as attention as an epiphenomenon, and meta-analysis of comparative advertising research; and new applications of consumer psychology to other fields such as examining health behavior as consumer behavior, affect and political advertising, and the relationship between advertising and eating disorders. This volume is the result of the Sixth Annual Advertising and Consumer Behavior Conference, which was designed to bring together researchers and practitioners from both psychology and advertising. Chapter contributions are made by professionals in advertising and marketing, professors in psychology and marketing departments, and psychologists who consult for advertising and marketing organizations. Thus, the chapters represent a microcosm of the type of interaction that has characterized the interface of psychology and advertising for more than a hundred years.