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Author: Craig R. Coenen Publisher: Univ. of Tennessee Press ISBN: 9781572334472 Category : History Languages : en Pages : 378
Book Description
"This book also details how the league faced challenges from rival leagues, the government, and at times, itself. Finally, it documents how the NFL mastered the use of new technologies like television to market itself, generate new revenue, and secure its financial future. Coenen approaches the history of the National Football League not only with stats and scores but with what happened beyond the gridiron."--Jacket.
Author: Joel S. Franks Publisher: Lexington Books ISBN: 1498560989 Category : History Languages : en Pages : 307
Book Description
This book sheds light on experiences relatively underrepresented in academic and non-academic sport history. It examines how Asian and Pacific Islander peoples used American football to maintain a sense of community while encountering racial exclusion, labor exploitation, and colonialism. Through their participation and spectatorship in American football, Asian and Pacific Islander people crossed treacherous cultural frontiers to construct what sociologist Elijah Anderson has called a cosmopolitan canopy under which Asian Americans, Pacific Islanders, and people of diverse racial and ethnic identities interacted with at least a semblance of respect and equity. And perhaps a surprising number of Asian Americans and Pacific Islanders have excelled in college and even professional football before the 1960s. Finally, acknowledging the impressive influx of elite Pacific Islander gridders who surfaced in the late twentieth and early twenty-first century, it is vital to note as well the racialized nativism shadowing the lives of these athletes.
Author: David George Surdam Publisher: U of Nebraska Press ISBN: 1496209702 Category : Sports & Recreation Languages : en Pages : 339
Book Description
The National Football League has long reigned as America's favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glory and Profits tells the economic story of how in one decade the NFL transformed from having a modest following in the Northeast to surpassing baseball as this country's most popular sport. To break from the margins of the sports landscape, pro football brought innovation, action, skill, and episodic suspense on "any given Sunday." These factors in turn drove attendance and rising revenues. Team owners were quick to embrace television as a new medium to put the league in front of a national audience. Based on primary documents, David George Surdam provides an economic analysis in telling the business story behind the NFL's rise to popularity. Did the league's vaunted competitive balance in the decade result from its more generous revenue sharing and its reverse-order draft? How did the league combat rival leagues, such as the All-America Football Conference and the American Football League? Although strife between owners and players developed quickly, pro-football fans stayed loyal because the product itself remained so good.
Author: Library of Congress. Copyright Office
Author: Library of Congress. Copyright Office
Author: Library of Congress
Author: Library of Congress. Copyright Office
Author: Craig R. Coenen
Author: Joel S. Franks
Author: 
Author: Deobold B. Van Dalen
Author: David George Surdam
Author: Paul Henry Eschmeyer
Author: Jules Tygiel