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Author: William Edmund Aughinbaugh Publisher: Forgotten Books ISBN: 9781528147286 Category : Business & Economics Languages : en Pages : 336
Book Description
Excerpt from Advertising for Trade in Latin-America Big field waiting in women's ready-to-wear goods - Value of the European press for this purpose - Success in introducing new styles - Branches of Paris shops in South America - Tariff difficul ties - Lack of good advertising matter for silks, lingerie, etc. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: William Edmund Aughinbaugh Publisher: Forgotten Books ISBN: 9781528147286 Category : Business & Economics Languages : en Pages : 336
Book Description
Excerpt from Advertising for Trade in Latin-America Big field waiting in women's ready-to-wear goods - Value of the European press for this purpose - Success in introducing new styles - Branches of Paris shops in South America - Tariff difficul ties - Lack of good advertising matter for silks, lingerie, etc. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: William Edmund Aughinbaugh Publisher: Forgotten Books ISBN: 9781330285299 Category : Business & Economics Languages : en Pages : 336
Book Description
Excerpt from Advertising for Trade in Latin-America It is a real privilege to write introductory words about any work relating to Latin-America prepared by Dr. W. E. Aughinbaugh. There is, however, a special satisfaction in commending highly a book of his authorship on Latin-American advertising. In my twenty years close relationship to Latin-America, first as United States Minister and later as Director General of the Pan-American Union, I have always known of Dr. Aughinbaugh's intimate and authoritative acquaintance with almost every phase of Pan-American commercial relations. He has lived nearly twenty years, in Latin-American countries and visited all of them at different times. He has prepared in this period practical copy for all of the representative Latin-American newspapers and had charge of successfully spending large sums of money for advertising purposes through out the vast area and population south of the Rio Grande. As Foreign and Export Editor of the "New York Commercial," and as Professor of Foreign Trade at New York University and also Columbia University, he has also done notable work in promoting Pan-American trade. Speaking Spanish and Portuguese, he has obtained an intimate knowledge of business men and methods, from the standpoint of both Latin-America and the United States, which makes his advice invaluable. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Ernst B. Filsinger Publisher: Forgotten Books ISBN: 9780266226062 Category : Business & Economics Languages : en Pages : 202
Book Description
Excerpt from Trading With Latin America: Obtaining Orders, Filling Orders, Shipping Orders, Payment for Orders Those already trading extensively with Latin America and possessing complete facilities - for them it may serve as a useful handbook. Those doing business in Latin Amer ica but whose facilities are not fully complete - for them it' may serve as a guide. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Irving National Bank Publisher: Forgotten Books ISBN: 9780366164899 Category : Business & Economics Languages : en Pages : 290
Book Description
Excerpt from Trading With the Far East: How to Sell in the Orient, Policies, Methods Advertising, Credits, Financing Documents, Deliveries In short, this volume endeavors to do for the Far East what already has been accomplished for our neighbors to the south in Trading with Latin America recently published by the Irving. Together the two books cover fields which offer exceptional markets, perhaps the best, for American trade for years to come. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Arthur Acheson Publisher: Forgotten Books ISBN: 9780365511274 Category : Business & Economics Languages : en Pages : 50
Book Description
Excerpt from Trade-Mark Advertising as an Investment The experienced advertiser who reads the accompanying monograph on trade mark advertising will find in its arguments and conclusions merely the formulation of his own tacit knowledge. The greater part of the matter here presented has been used by the writer for some time past in the form of typewritten briefs in soliciting business from advertisers. That the argu ment has appealed to their judgment as sound seems to be proved by the fact that, when reinforced by demonstrations of the type of copy he advocates, it has been instrumental in securing-in the past eigh teen months - orders for and offers of new business from a number of the largest and most experienced national advertisers, amounting to over a million dollars. The theory here presented regarding trade-mark advertising is not dependent upon the use of any one medium, but is applicable in some measure to all medi ums. It is particularly applicable to those which reach the Whole family frequently, thus giving the invaluable element of con tagion by bringing the message to their common knowledge. Whatever medium may be used, however, the message is the thing - the message that gets across - it is not What the advertiser puts into his advertisement that counts, it's what the average reader takes out of it. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: William Edmund Aughinbaugh
Author: William Edmund Aughinbaugh
Author: William Edmund Aughinbaugh
Author: William Edmund Aughinbaugh
Author: Ernst B. Filsinger
Author: Irving National Bank
Author: Harry Newton Kerr
Author: Arthur Acheson
Author: Emil William Fisher
Author: Clayton Sedgwick Cooper
Author: