Author: Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1070
Book Description
Advertising and Selling Fortnightly
Author: Advertising Fortnightly
Author: Advertising & Selling
Author: Advertising & Selling and the Advertising Agency
Author: Advertising and Selling
Author: Advertising the American Dream
Author: Roland MarchandPublisher: Univ of California Press
ISBN: 9780520058859
Category : Business & Economics
Languages : en
Pages : 474
Book Description
"A convincing and perceptive analysis that provides a careful sociological portrait of advertising agency people in the 1920s and 1930s. Marchand has rare talent for bringing out things in the ads that the reader would not have seen alone."—Michael Schudson, University of California, San Diego "This work illuminates some of the most important developments in twentieth-century America."—T.J. Jackson Lears, Rutgers University
Management and Administration in Manufacturing Industries
Author: Introductory Readings in Marketing
Author: Elmer Lamont RhoadesPublisher:
ISBN:
Category : Marketing
Languages : en
Pages : 774
Book Description
Theory and Practice of Advertising
Author: S. Roland HallPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 712
Book Description
This Advertising Business
Author: Roy Sarles DurstinePublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 352
Book Description