"ARRIESGATE A TRIUNFAR" PDF Download

Author: Octavio Olano Arias
Publisher: Lulu.com
ISBN: 1105717895
Category :
Languages : es
Pages : 292

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Author: Francisco Marín
Publisher: Editorial Almuzara
ISBN: 8483561727
Category : Business & Economics
Languages : en
Pages : 259

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Book Description
Francisco Marín demuestra que la gestión coherente de la comunicación en situaciones de crisis atenúa los riesgos, impide que se erosione la imagen corporativa y protege la marca.

Author: Andrés Aljure
Publisher: Editorial UOC
ISBN: 8490644152
Category : Business & Economics
Languages : en
Pages : 174

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Book Description
Toda organización, sea pública, privada, mixta u ONG, requiere de la interacción con “públicos” de diferente índole para lograr sus objetivos. Esa interacción es en esencia un proceso permanente de comunicación que, como tal, requiere ser gestionado. La forma de estructurar dicha gestión con lógica, coherencia, propósito y efectividad es a través del diseño, la elaboración y la implementación de planes estratégicos de comunicación (PEC). Este libro ofrece una completa contextualización del para qué gestionar la comunicación, así como consideraciones, ejemplos y recomendaciones de orden técnico y gerencial para hacerlo. A través de este, también se accede a un método concreto y estructurado que, descrito paso a paso, de manera práctica y específica, provee herramientas plenamente aplicables y presenta lo que usted debe tener en cuenta para diseñar y elaborar un PEC de forma apropiada.

Author: José Antonio Torres Martinó
Publisher: La Editorial, UPR
ISBN: 9780847701629
Category : Art, Puerto Rican
Languages : en
Pages : 312

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Book Description
An art book, a memoir and a critical appraisal, of its subject, artist Torres Martino (b. Puerto Rico). Includes selected bibliographies of works by and about the author and indexes of names and illustrations. "Ponce native humanist, Jos Antonio Torres Martino is a personage of many hats, a wizard that has handled many herbs with intelligence, talent and social commitment. He is presented to us as a contemporary renaissance man: painter, serigraphist, engraver, columnist, union leader, talk-radio host, television anchorman, professor of the university, journalist and art intellectual"- Mario E. Roche Morales.

Author:
Publisher: Bib. Orton IICA / CATIE
ISBN:
Category :
Languages : en
Pages : 362

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Author: Alfonso Rico Rodríguez
Publisher:
ISBN:
Category : Physical distribution of goods
Languages : es
Pages : 94

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Book Description

Author: Ricky W. Griffin
Publisher: Pearson Educación
ISBN: 9789702605973
Category : Business & Economics
Languages : en
Pages : 722

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Book Description
For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e

Author: Food and Agriculture Organization of the United Nations
Publisher: Fao
ISBN:
Category : Business & Economics
Languages : en
Pages : 90

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Book Description
This document presents a strategy and outline plan for improving information on the status and trends of aquaculture. The Strategy-STA is a voluntary instrument that applies to all states and entities. Its overall objective is to provide a framework, strategy and plan for the improvement of knowledge and understanding of status and trends of aquaculture as a basis for policy-making and management. Required actions are specified, with a primary emphasis on the need for capacity building in developing countries. The basic structure and guiding principles of the strategy for capture fisheries are retained and adjustments are made as necessary to meet the specific needs of aquaculture.--Publisher's description.

Author:
Publisher: IICA
ISBN:
Category :
Languages : en
Pages : 56

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Book Description

Author: Yuji Kawaguchi
Publisher: John Benjamins Publishing
ISBN: 9027294429
Category : Language Arts & Disciplines
Languages : en
Pages : 373

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Book Description
It is widely believed that linguistic theories and information technology have considerably influenced foreign language education. However, the collaboration of these three domains has not brought about new scientific results. It it thus, our attempt to realize an integration of theoretical and applied linguistics on the basis of computer sciences, and establish a new synthetic field called "Linguistic Informatics." The present volume constitutes the Proceedings of the First International Conference on Linguistic Informatics held at Tokyo University of Foreign Studies (TUFS) in December 2003. The volume is comprised of five chapters. 1. Computer-Assisted Linguistics: Potential for collaboration between linguistics and informatics. 2. Corpus Linguistics : Status report on corpus-based linguistic research. 3. Applied Linguistics : Relationship between second language acquisition and linguistic theory. 4. Discourse Analysis and Language Teaching : Current status of natural dialogue-based discourse analysis. 5. TUFS Language Modules : Development of multilingual e-learning materials covering 17 different languages.