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Author: Manny Medina Publisher: John Wiley & Sons ISBN: 1119584345 Category : Business & Economics Languages : en Pages : 246
Book Description
Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way. • Find common factors holding your sales back—and reverse them through channel optimization • Humanize sales with personas and relevant information at every turn • Understand why A/B testing is so incredibly critical to success, and how to do it right • Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.
Author: Manny Medina Publisher: John Wiley & Sons ISBN: 1119584345 Category : Business & Economics Languages : en Pages : 246
Book Description
Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way. • Find common factors holding your sales back—and reverse them through channel optimization • Humanize sales with personas and relevant information at every turn • Understand why A/B testing is so incredibly critical to success, and how to do it right • Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.
Author: Ellen Greenblatt Publisher: McFarland ISBN: 0786461845 Category : Language Arts & Disciplines Languages : en Pages : 359
Book Description
Building upon the legacy of Gay and Lesbian Library Service (1990, "invaluable"--Library Journal; "recommended"--Booklist), this current anthology brings the discussion into a 21st century context by broadening the community base served and by examining the role of the Internet and Web 2.0 in libraries and archives. Many chapters include personal accounts of individuals' experiences to illustrate the importance of library services to lesbian, gay, bisexual, transgender, intersex, and queer/questioning users. Specific topics include: library services provided to LGBTIQ youth; collection assessment and the process of gauging user satisfaction; the classification of LGBTIQ resources in the Dewey Decimal Classification system; attempts to restrict access to LGBTIQ resources through challenges, censorship, and Internet filtering; and workplace concerns of LGBTIQ library workers. Instructors considering this book for use in a course may request an examination copy here.
Author: Paul Kelsey Publisher: Routledge ISBN: 0789024314 Category : Language Arts & Disciplines Languages : en Pages : 242
Book Description
Outreach Services in Academic and Special Libraries examines the creation and delivery of outreach programs designed to promote awareness of the library by meeting the information needs of underserved or uninformed patrons. This book contains the experiences of academic and special librarians who describe a wide array of successful outreach programs that are in place throughout the country. This valuable tool introduces professional librarians and library science students and faculty to current and highly innovative models of outreach services implemented in a variety of academic and special library settings.
Author: Ryan L. Sittler Publisher: ISBN: 9780838948460 Category : Electronic books Languages : en Pages :
Book Description
The Library Outreach Cookbook collects 110 recipes full of activities, strategies, plans, and tips designed for librarians of all stripes working within a variety of institutions, budgets, and needs.
Author: Manny Medina
Author: Manny Medina
Author: Illinois Student Assistance Commission
Author: Darlene Ann Wilder
Author: Michael DeChiara
Author: William G. Tierney
Author: Ellen Greenblatt
Author: Paul Kelsey
Author: Mary Brecht Carpenter
Author: Denise D. Quigley
Author: Ryan L. Sittler