A Typology of Service Firms in International Markets PDF Download

Author: Paul Patterson
Publisher:
ISBN: 9780864183781
Category : International trade
Languages : en
Pages : 27

View

Book Description

Author: Paul Patterson
Publisher:
ISBN: 9780864183170
Category : Market surveys
Languages : en
Pages : 20

View

Book Description

Author: Markus Venzin
Publisher: OUP Oxford
ISBN: 0191608998
Category : Business & Economics
Languages : en
Pages : 386

View

Book Description
A new era of global banking and insurance is emerging, with leading banks eager to serve international markets. This book explores the issues that arise for banks in their strategic choices as they move into these new international markets. Building an International Financial Services Firm challenges conventional assumptions from the international management literature on topics such as the limits of globalization, the importance of cultural and institutional distance, the nature of economies of scale and scope, the existence of first mover advantages, the logic behind the global value chain configuration, the speed and timing of market entry, as well as organizational architecture. It focuses on fundamental strategic decisions such as when, where, and how to enter foreign markets and how to design the organizational architecture of the multinational financial services firm. Using simple theoretical frameworks illustrated by case examples, this book provides a thorough guide to the challenges of the international market for financial services firms, both for those working in the financial services industry, and researchers studying the area.

Author: EIBA
Publisher: Emerald Group Publishing
ISBN: 0857240870
Category : Business & Economics
Languages : en
Pages : 349

View

Book Description
This volume of Progress in International Business Research includes a selection of 13 papers from the 35th European International Business Academy Annual Conference, which was held in Valencia (Spain) from the 13th to the 15th of December 2009.

Author: Carol A. Jewell
Publisher:
ISBN:
Category :
Languages : en
Pages :

View

Book Description
Construction professional services (CPS) make an important contribution to the UK economy through overseas trade. They have recorded a positive balance for at least a decade, yet the way CPS companies operate overseas is not well understood. Many CPS firms have globalised and changed their organizational structure, intra-organisation co-ordination, and business strategies. They operate in rapidly changing environment which has become more complex with greater foreign ownership, different forms of procurement, and the greater use of joint venturing. Globalization continues to transform the manner in which business is undertaken by the lowering of international barriers to the flow of goods, services, capital and labour, and a marked acceleration in the pace of technological and scientific progress. There is a significant amount of research undertaken to understand the definition, characteristics, classification, trading and marketing of services and an increasing amount of research into professional service firms. However, there is little research into CPS firms in the international construction market. The research identified most CPS firms want to operate globally, but localization is very important. The available multinational corporation (MNC) organisation models, based on manufacturing, do not fit well with CPS firms, whose services are highly customized and location specific. A typology was developed that sought to differentiate CPS engineering firms working overseas and explain the way they account and organise their business and their growth strategies. The typology, based on five dissimilarities identified from the within- and across-case analyses, reveal the importance of ownership, growth strategy and local autonomy in their overseas offices. Furthermore, the manufacturing models were shown to be inappropriate for CPS firms that are characterised by high customization and location specificity. Local responsiveness is important to the firms, but equally, centralized knowledge management, human resources and risk management systems allow the best available service is available to clients on a worldwide basis. It was shown that a heterarchical model would ensure a balance between the global and the local.

Author: Kiefer Lee
Publisher: Oxford University Press
ISBN: 0199609705
Category : Business & Economics
Languages : en
Pages : 605

View

Book Description
'Global Marketing Management' provides comprehensive coverage of the issues which define marketing in the world today, equipping students with some of the most current knowledge and practical skills to help them make key management decisions in the dynamic and challenging global trade environment.

Author: Jorma Larimo
Publisher: Emerald Group Publishing
ISBN: 1848559569
Category : Business & Economics
Languages : en
Pages : 296

View

Book Description
Comprises of a selection of competitive papers from the 34th European International Business Academy Annual Conference, held in Tallinn, Estonia in December 2008, with the theme International Business and the Catching-up Economies: Challenges and Opportunities.

Author: J. R. Bryson
Publisher: Edward Elgar Publishing
ISBN: 9781847205261
Category : Business & Economics
Languages : en
Pages : 520

View

Book Description
'It contains an impressive array of important and useful material that should be familiar to anyone interested in economic growth and change. . . the potential value to be gained from these collected works is great.' – James E. Pratt, Growth and Change Service activities are now acknowledged as key players in economic development, societal change and public policy worldwide. This exciting Handbook not only contributes to ongoing conceptual debates about the nature of service-led economies and societies; it also pushes back the frontiers of current critical thinking about the role of service activities in urban and regional development and the important research agendas that remain to be addressed. Drawing on both theory and case studies, the contributors are international experts who have written original and stimulating chapters from a number of different disciplinary perspectives. Each chapter seeks to raise awareness of, and to provoke debates about, the opportunities and challenges presented by the shift to service employment. Providing a truly interdisciplinary analysis, The Handbook of Service Industries will be invaluable to scholars specializing in services research, as well as students and researchers in the areas of economics, geography, business and management, sociology, public policy and planning. The policy-making community will also find the Handbook a relevant and useful resource.

Author: Christopher Moore
Publisher: Routledge
ISBN: 1136393811
Category : Business & Economics
Languages : en
Pages : 271

View

Book Description
International Retail Marketing combines a broad thematic overview of the key issues concerning international retail marketing with a series of incisive cases and examples of industry practice from markedly different sectors as fashion, food and healthcare. The authors provide an accessible and wide-ranging outline of the fundamentals of the subject, such as trends in retail marketing, strategy and logistics, and buying and merchandise management within an international perspective. Contributions from Europe, North America and Asia show the dynamics affecting international retailing through a variety of case. Key discussion points are highlighted throughout the text, giving a hands-on focus.

Author: Richard Fletcher
Publisher: Pearson Higher Education AU
ISBN: 1442561254
Category : Business & Economics
Languages : en
Pages : 747

View

Book Description
International Marketing, 6e is written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia–Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by subsidiaries of multinational enterprises (MNEs) as well as small and medium scale enterprises (SMEs), mainly exporters, which make up the vast bulk of firms involved in international business in the Australasian region. International Marketing, 6e clearly demonstrates the links between the different stages of international marketing, connecting analysis with planning, planning with strategy and strategy with implementation. Key concepts are brought to life with comprehensively updated statistics, recent illustrations, and a variety of real-world examples and case studies.