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Author: Suriya Murthi Publisher: LAP Lambert Academic Publishing ISBN: 9783659144493 Category : Languages : en Pages : 112
Book Description
This book was carried out to validate the conceptual model of internet banking. Internet banking is still at infancy stage in the world. Many studies focused on usage of internet banking but many factors on non-usage were overlooked. This research was carried out to validate the conceptual model of internet banking. The causes were identified and researched through correcting the causative factors so that internet banking can be used by more people. This will help the banking operations to be more cost effective. The research is focused on what are the customer s perceptions about internet banking and what are the drivers that drive consumers. How consumers have accepted internet banking and how to improve the usage rate were the focus of research area in this study. The purpose of this research is to determine the factors influencing acceptance level of internet banking by the bank customers. The study revealed that education, gender, income plays an important role in usage of internet banking. Not much research has been done on these areas as they were focused more on the acceptance of technology rather than on people.
Author: Suriya Murthi Publisher: LAP Lambert Academic Publishing ISBN: 9783659144493 Category : Languages : en Pages : 112
Book Description
This book was carried out to validate the conceptual model of internet banking. Internet banking is still at infancy stage in the world. Many studies focused on usage of internet banking but many factors on non-usage were overlooked. This research was carried out to validate the conceptual model of internet banking. The causes were identified and researched through correcting the causative factors so that internet banking can be used by more people. This will help the banking operations to be more cost effective. The research is focused on what are the customer s perceptions about internet banking and what are the drivers that drive consumers. How consumers have accepted internet banking and how to improve the usage rate were the focus of research area in this study. The purpose of this research is to determine the factors influencing acceptance level of internet banking by the bank customers. The study revealed that education, gender, income plays an important role in usage of internet banking. Not much research has been done on these areas as they were focused more on the acceptance of technology rather than on people.
Author: Abdullah Omar Publisher: ISBN: Category : Languages : en Pages : 24
Book Description
The Promotion of online banking technology enabled the banks to enhance its operations with cost cutting effectively and efficiently in order to handle daily banking affairs via online banking channel. Customers are being facilitated by reducing their visits in banks and they can carryout their transactions via internet or ATM Machines instead of personally visiting the branches. The researches so far done reveal that mostly the customer of banks are unaware about online banking services and there is a lack of trust among customers on online banking services. Especially Pakistan is far behind the developing countries as a lot of services regarding online banking are not available in Pakistan. This study examines the customer perception, preferences, problems and suggestions about online banking in Pakistan. The study reveals that mostly customers prefer internet banking (IB) services over branch banking due to reliability, convenience, speed, safety and security, cost effectiveness, user-friendly, and error free system. In contrast the parallel finding shows that security problems, lack of trust and knowledge, ATM machine problems etc. affect the adoption decision of customers of internet banking services. The services which are not in Pakistan e.g. Cash depositing facility through ATM machines, “SMS/E-mail Alert” Service, Transfer funds through ATM machines, Payment of utility bills through internet are found most required / demanding services by the customers in this study. This study will helps the banks that how they can improve the level of online banking services in Pakistan and what are the potential issues or services that should be introduced in society to facilitate the customer in a better way and to compete their rivals in banking industry as a whole.
Author: R. Iyer Harihara Sudhan Publisher: ISBN: Category : Languages : en Pages : 9
Book Description
Internet banking is a subject receiving great attention in the banking industry and the regulatory body. As with other areas of e-commerce, discussions about Internet banking often proceed without reference to the actual state of market developments. This research describes the current state of Internet banking and discusses its implications for the banking industry. In today's scenario most of banks offer Banking through the Electronic medium such as Internet, Mobile Banking as their distribution channels whereas a decade ago, all of this banks were generally offering their services only through the traditional way. Internet Banking's impact on consolidation in the banking industry is uncertain. The economics of Internet banking may favor large institutions, either because of economies of scale and scope, or because of the need to advertise heavily and large capital investments. This research presents the related technology, security issues and data, drawn from a primary survey of some highly reputed banks that offers Internet banking facilities, on the products and services they offer. In addition to that, it investigates the profile of banks that offer Internet banking, using statistical analysis, relative to other banks with respect to profitability, cost efficiency, and other characteristics. The major tool for the data collection was a questionnaire. The study established that there was a significant positive relationship between Internet banking and customer satisfaction which is consistent with the findings.
Author: Sakshi Vig Publisher: ISBN: Category : Languages : en Pages : 0
Book Description
Online banking is a turning point for the banking sector in the Covid- 19 pandemic. In this article, we intend to investigate the acceptance of the customers towards online banking by examining the services which are mostly preferred by the customers in the outbreak of coronavirus and also suggesting that banks enhance the user-friendly interface in online banking. The banks have facilitated in providing online banking services to their intended customers by reducing their visits to the branches. This paper is based on an exploratory research sampling technique by conducting a survey through a structured questionnaire which was designed using the 5- point Likert scale and the information gathered from the secondary sources. Karl Pearson's correlation is used to analyze the finding of the data that has been collected. The study reveals that customers mostly prefer online banking services over branch banking due to cost-saving, reliability, convenience, user and environment-friendly system. The consciousness caused due to the lack of knowledge and the cybercrime issue has created a barrier in the path of online banking. We infer that the services such as operations history, standing orders, applying for savings accounts and insurance are least preferred by the users of online banking. The findings of this research will stimulate banks to improve their online banking services which are less availed by their customers. The impact of coronavirus has now reinforced the trend of online banking which is likely to continue even after the crisis passes. Thus, there is a need to develop and strengthen online banking services by focusing on safety and security, trustworthiness and enhancing knowledge of the customers.
Author: Rajsee Joshi Publisher: ISBN: Category : Languages : en Pages : 10
Book Description
Digital banking plays a vital role in today's world where people are looking beyond the traditional way of going to the bank for doing their bank transactions. Internet banking has transformed the traditional way of banking and has brought new dimensions to the banking sector. This research describes the current state of digital banking and discusses customers' perception on adoption of digital banking in Indian context. Digital banking has enabled the banks to enhance its operation and effective cost cutting, however looking at the global context, it still has a long way to go. This paper presents a detailed study of customers' perception and their adaptability to these revolutionary changes in banking. A primary survey was conducted using a structured questionnaire on the customers' level of satisfaction and their expectations regarding various digital banking services. The study establishes the fact that customers are in the process of getting acclimatised with the notion of digital banking and that despite all the challenges, their perception towards digitalization is fast changing.
Author: Shalendra Singh Rao Publisher: ISBN: Category : Languages : en Pages : 0
Book Description
In today's competitive environment, every bank attempts to build long-term relationships with its clients in order to grow sales, develop loyalty, build resistance to unfavorable brand aspects, and minimize price susceptibility. Any organization's ultimate purpose is profit production, which may be accomplished via client perception and satisfaction. A pleased consumer will return and suggest electronic banking services to others, resulting in increased sales and profits. Banks are no exception, since them, too, live on profit. Client perception and satisfaction are seen as fundamental conditions for customer retention and loyalty, and so contribute to the achievement of economic objectives. Banks are gradually diversifying their operations by offering both online and traditional banking. Internet banking is only a supplement to traditional branch banking. The main objective of this study was to examine the perception of the customers towards e-banking services of the select banks and to study the level of satisfaction of customers on e- banking services of banks. 110 respondents were identified for measuring Customers' Satisfaction towards adoption of technology enabled banking self-services using survey method. To identify the level of satisfaction of customers on e- banking services of banks ranking technique is used. The consumer expects a high degree of satisfaction, since customer expectations in electronic banking are quite high, and competition is fierce, with little diversity in the types of services supplied. As a result, bankers have recognized the critical nature of client happiness in online banking.
Author: Jeffrey F. Rayport Publisher: ISBN: 9780000946089 Category : Cable television advertising Languages : en Pages : 10
Book Description
The core of business activity - the process of creating and extracting value - is increasingly shifting from the traditional realm of the physically defined or reality-based, marketplaces to another quite different realm. It is different because it is defined by information. We call it the "marketspace."
Author: Suriya Murthi
Author: Suriya Murthi
Author: Abdullah Omar
Author: MOHAMED-AMIN HASSAN ABDI (TP035316)
Author: R. Iyer Harihara Sudhan
Author: BEATRICE ROBERT KOWERO (TP026314)
Author: Sakshi Vig
Author: Rajsee Joshi
Author: Shalendra Singh Rao
Author: Jeffrey F. Rayport
Author: Dr.C.Suresh