A Practical Guide to the Fashion Industry PDF Download

Author: Virginia Grose
Publisher: Bloomsbury Publishing
ISBN: 1350227390
Category : Business & Economics
Languages : en
Pages : 175

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Book Description
Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

Author: Alison Gwilt
Publisher: Bloomsbury Publishing
ISBN: 1350067067
Category : Design
Languages : en
Pages : 192

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Book Description
Packed with examples from groundbreaking designers such as Vivienne Westwood, Stella McCartney, Edun and People Tree, A Practical Guide to Sustainable Fashion is a much-needed overview of current models of fashion design and production. Alison Gwilt introduces the key issues associated with the production, use and disposal of fashion clothing and gives step-by-step guidance on how to identify and evaluate the potential impacts of a garment during the design process. With innovative examples of best practice from international designers and brands, the chapters follow each key stage in the life cycle of a fashion garment and explores approaches such as low-impact textiles techniques, mono-materiality, zero waste techniques, upcycling, repair and maintenance techniques and closed-loop design systems. New to this edition: More in-depth coverage of design thinking, materials manufacture, practical techniques for creating 'faster' recyclable fashion and new ways forward for fashion, such as including the circular economy and the Sustainable Development Goals.

Author: Deanna Clark-Esposito
Publisher: Bloomsbury Publishing USA
ISBN: 1501322893
Category : Business & Economics
Languages : en
Pages : 233

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Book Description
�This book provides a fresh approach to building a fashion business. I believe that both academics and startup businesses would find this book useful.� Karen Edwards, University of South Carolina, USA �I think that this text will be very useful to anyone working in fashion. I would certainly recommend it as reference reading to MBA students and to undergraduates who are taking entrepreneurship courses.� Thomai Serdari, New York University, USA Learn how to protect your business through prevention with a fashion compliance program. The book takes a merchandise-centric �how-to� approach. It explains the laws related to fashion compliance including, labeling, marketing, testing, importing and exporting, record keeping, and more. Written by a fashion-law expert, the book includes interviews with professionals and discusses the European Union apparel label law, as well as relevant United States' laws, to help you run your fashion business.

Author: Adriana Gorea
Publisher: Bloomsbury Publishing
ISBN: 1350228524
Category : Design
Languages : en
Pages : 209

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Book Description
Whether fashionable or functional-or both-pockets are an important design detail that can enhance the aesthetic of your collection and improve the experience of the wearer. Whether it's for fashion design, construction, patternmaking or costume design, if you're looking to get the full picture on patch pockets, better command of the cargo, or more know-how on welts, this is your go-to resource. The Book of Pockets includes: - inspirational imagery, overlaid with fl at patterns or zoom-ins of the pocket detail - comprehensive information on all things pocket, beginning with their long history and going all the way from workwear to activewear and couture - practical advice through interviews with fashion designers, curators, and technology developers a Pocket Flat Sketch Library appendix for quick reference, and - step-by-step construction tutorials, illustrated with flats throughout, showing you how to create nested pockets with gussets, invisible zipper patch pockets, cascading pockets, and more. With consumers crying out for stylish, functional pockets, The Book of Pockets is the ultimate guide to help you successfully incorporate them into your designs.

Author: Shannon Burns-Tran
Publisher: Bloomsbury Publishing USA
ISBN: 1501323776
Category : Design
Languages : en
Pages : 304

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Book Description
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps, websites, and other resources for portfolio building, branding, networking, and maintaining a freelance or salaried career. New to this Edition - New coverage of social media and technological marketing avenues for stylists - More emphasis on prop styling and styling for home collections - New quotes, tips and interviews with professional stylists - New section on the language of fashion to improve professional communications Style Wise STUDIO ~ Study smarter with self-quizzes featuring scored results and personalized study tips ~ Review concepts with flashcards of terms and definitions ~ Access samples of documents, forms and templates for all stages of planning a photo shoot including a call sheet form, supply checklist, planning calendars, and more

Author: Fashionary
Publisher: Fashionary
ISBN: 9789887710974
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
The Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format - making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.

Author: Christina Dean
Publisher: Thames & Hudson
ISBN: 050077384X
Category : Design
Languages : en
Pages : 224

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Book Description
A stylish guide to environment-friendly ways of buying, wearing, caring for, and decluttering your wardrobe, illustrated with case studies and tips from eco-fashion pioneers across the world As part of a growing global awareness of the importance of eco-conscious living, both for the planet and as a means of promoting fair labor practices, more people than ever before are seeking to dress in an environmentally friendly way. On a broader scale, initiatives to promote a more sustainable approach to fashion have made headlines and grown like never before, from the release of the high-profile documentary The True Cost to the launch of the worldwide “Fashion Revolution” campaign. This timely book is organized into four chapters—Buy, Wear, Care, and Dispose—each containing a short introduction with essential information followed by practical tips and illustrated case studies to help you make the first step toward a more sustainable wardrobe. A detailed reference section recommends not only the best ethical fashion labels and collections but also eco-friendly fabrics, standards, and certifications; cleaning methods; renting, swapping, and recycling initiatives; and much more.

Author: B. J. Wilson
Publisher:
ISBN: 9780615515984
Category :
Languages : en
Pages : 192

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Book Description
An Expert's Guide to Fashion Styling is a workbook designed to help anyone looking to launch a successful career in fashion styling, wardrobe consulting or personal shopping. Learn how to help people feel more self-confident by showing clients how to achieve their best image and improve their overall sense of well-being.This workbook and practical guide covers how to get started in the fashion retail industry and how to build a successful consulting business. Fashion expert, BJ Wilson has over three decades of industry experience as a retail salesperson, store manager, apparel and accessories buyer, and the owner of an upscale women's boutique. Owner of BJ Wilson and Company, a professional wardrobe consulting firm, BJ has helped literally hundreds of clients look their best by organizing their closet and putting them on a seasonal wardrobe plan. BJ has trained and mentored men and women on style basics and techniques for seasonal closet organization, wardrobe planning, and personal shopping.This book covers the primary building blocks of wardrobe planning: the four seasons, fabrics, clothing categories, basics, color schemes, female body shapes, and size and fit. It also details the BJ Wilson Wardrobe Consulting ProcessTM as well as many key steps to starting your own consultancy.

Author: Virginia Grose
Publisher: Bloomsbury Publishing
ISBN: 1350079685
Category : Business & Economics
Languages : en
Pages : 175

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Book Description
Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

Author: Sennait Ghebreab
Publisher: Taylor & Francis
ISBN: 1000837602
Category : Business & Economics
Languages : en
Pages : 229

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Book Description
This unique text offers a holistic, insightful and timely exploration of sustainable practices across the fashion industry. The book takes the reader logically through each part of the authors’ new Responsible 9 FrameworkTM, providing a clear perspective and examples for each component. The framework thoroughly explains the move away from a singular product commercial focus to a Conscious Item approach and Circular Services business mindset. An organisation’s people are at the heart of the new framework and have therefore been rebranded as Community. Next addressed is the Perceived Value of an item or brand, and how sustainable pricing initiatives actively influence consumer purchase. Insights into Accountable Systems are reviewed to examine the importance of responsible processes when considering and integrating a successful, sustainable supply chain into a fashion business. The section on Governance looks at the different global organisations available to fashion brands and customers alike, which support their transition into a responsible and sustainable future existence. The last two sections of the framework are labelled Storytelling Platforms and Honest Communication, where transparent and honest strategies are highlighted and discussed from a viewpoint of how modern brands are engaging and connecting to the new conscious consumer. For each of the nine aspects, contemporary case studies from global brands such as Stella McCartney, Zalando and Arc'teryx, alongside insights from current, leading experts within the fashion world, bring the theory to life. Showing how sustainability has been integrated throughout the entirety of the fashion business, this textbook is perfect for advanced undergraduate and postgraduate students Fashion Management, Fashion Brand Management and Fashion Marketing, as well as reflective leaders and practitioners within the industry.