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About Storytelling

About Storytelling PDF Author: Helen McKay
Publisher:
ISBN: 9780868066523
Category : Storytelling
Languages : en
Pages : 126

Book Description
A practical and instructive guide that advises how to begin and develop stories, relate to an audience, create the best dramatic effect and deliver a memorable performance.

The Storytelling Non-Profit

The Storytelling Non-Profit PDF Author: Vanessa Chase Lockshin
Publisher:
ISBN: 9780995089303
Category : Fund raising
Languages : en
Pages : 206

Book Description
"The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.

Storytelling with Data

Storytelling with Data PDF Author: Cole Nussbaumer Knaflic
Publisher: John Wiley & Sons
ISBN: 1119002265
Category : Mathematics
Languages : en
Pages : 284

Book Description
Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!

A Practical Guide to Strategic Narrative Marketing

A Practical Guide to Strategic Narrative Marketing PDF Author: Guy Murrel
Publisher: Outskirts Press
ISBN: 1478775386
Category : Business & Economics
Languages : en
Pages : 51

Book Description
Strategic Narrative Marketing will shift the way you think about and develop company messaging. Using this guidebook, you have an action plan to create a consistent, unified message that stands out and moves your organization from explaining – to leading. It addresses the persistent challenge of having something meaningful and compelling to say, and provides a framework to create a new industry narrative that is unique, differentiating and inspires category change and organizational leadership. Whether you need to align your company, change perceptions, gain influence as a true thought leader, or attract talent and investment, Strategic Narrative Marketing can help elevate your story to win in the market.

Invisible Ink

Invisible Ink PDF Author: Brian McDonald
Publisher:
ISBN: 9780998534473
Category :
Languages : en
Pages : 170

Book Description
Invisible Ink is a helpful, accessible guide to the essential elements of the best storytelling by award-winning writer/director/producer Brian McDonald. Readers learn techniques for building a compelling story around a theme, engaging audiences with writing, creating appealing characters, and much more.

About Storytelling

About Storytelling PDF Author: Helen McKay
Publisher:
ISBN: 9780868066523
Category : Storytelling
Languages : en
Pages : 126

Book Description
A practical and instructive guide that advises how to begin and develop stories, relate to an audience, create the best dramatic effect and deliver a memorable performance.

Getting Started with Transmedia Storytelling

Getting Started with Transmedia Storytelling PDF Author: Robert Pratten
Publisher: Createspace Independent Publishing Platform
ISBN: 9781515339168
Category : Authorship
Languages : en
Pages : 0

Book Description
This book is a guide to developing cross-platform and pervasive entertainment. Whether you're a seasoned pro or a complete newbie, this book is filled with tips and insights in multi-platform interactive storytelling.

Lead with a Story

Lead with a Story PDF Author: Paul Smith
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814420303
Category : Business & Economics
Languages : en
Pages : 290

Book Description
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.

A Practical Guide to Storytelling

A Practical Guide to Storytelling PDF Author: Helen Velikans
Publisher: Xlibris Corporation
ISBN: 1479749702
Category : Study Aids
Languages : en
Pages : 64

Book Description
This book is designed to be a practical source of ideas and materials to support those wishing to provide educational, recreational and exciting storytelling sessions for 0 - 5 years olds. Included is information on storytelling programs for a range of age/stage appropriate material and practical examples and theme ideas for regular sessions, special events and indoor or outdoor presentations. Storytelling should be enjoyed by everyone, so relax and have fun.

Creating Stories That Connect

Creating Stories That Connect PDF Author: D. Bruce Seymour
Publisher: Kregel Academic
ISBN: 0825494435
Category : Religion
Languages : en
Pages : 73

Book Description
This innovative book helps pastors and teachers enhance their teaching with original, audience appropriate stories--the way Jesus did! Bruce Seymour explains how such stories work, when to use them, and how to create them.

Storytelling in Radio and Podcasts

Storytelling in Radio and Podcasts PDF Author: Sven Preger
Publisher: Springer Nature
ISBN: 3030731308
Category : Social Science
Languages : en
Pages : 249

Book Description
This textbook offers a practical guide to creating narratives in audio media. It is one of the most beautiful and complex tasks in radio and podcasting: how do you tell a compelling story and keep your listeners tuned in? In Storytelling in Radio and Podcasts, Preger offers practical answers to crucial questions: What material is suitable for long stories? How can I bind listeners to a real story for 15, 30 or 60 minutes? Or even get them excited about a whole series? How do I maintain suspense from beginning to end? How do I find my narrative voice? And, how do I develop a sound design for complex narratives? Richly illustrated using practical examples, the book guides the reader through various stages of developing a non-fiction narrative and examines structure, character development, suspense, narration, sound-design and ethics.