30 Essential Typefaces for a Lifetime PDF Download

Author:
Publisher:
ISBN: 9781610596336
Category :
Languages : en
Pages : 312

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Book Description
There are thousands of typefaces and more being produced monthly. It is a continual challenge for designers to select the exact typeface best suited for a project. In collaboration with the School of St. Martin, Art Center Pasadena, Rhode Island School of Design, Basel, and Yale Design School, 30 Essential Typefaces for a Lifetime defines 30 of the most useful and classic typefaces for all design needs and occasions. Neville Brody imagined "it takes 10 years for someone to master a typeface." This book contains "typefaces for a lifetime."

Author: Simon Garfield
Publisher: W. W. Norton & Company
ISBN: 1324086238
Category : Design
Languages : en
Pages : 89

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Book Description
A compact and charming history of the beloved handcrafted font by the New York Times best-selling author of Just My Type. Albertus, first carved on a bronze tablet in the 1930s by German Jewish refugee Berthold Wolpe, has proved to be one of the most enduring handcrafted typefaces in the world. It is at once modern and timeless, authoritative and whimsical—renowned as the typeface of London Street signs, David Bowie albums, and Star Wars movie posters. In this unique celebration, best-selling author Simon Garfield charts the story of the creation of Albertus, its innumerable and vibrant uses, and the erratic brilliance of its designer, as recounted by Wolpe’s children. Through his exploration of this singular font, Garfield grapples with one of the most fundamental artistic questions: what makes great art not only survive but flourish in each new age and medium?

Author: Matteo Cossu
Publisher: Rockport Publishers
ISBN: 1616736739
Category : Design
Languages : en
Pages : 320

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Book Description
1000 Ideas by 100 Graphic Designers showcases work from a selection of today’s best designers while providing precious tips to the graphic design enthusiast. The book delivers a behind-the-scenes depiction of every project, providing a virtual instruction manual to the finished project and its creative, productive, and organizational framework. The 1000 suggestions vary in form and function, from the theoretical to the practical, giving insights on new materials, techniques, and tools.

Author: Simon Garfield
Publisher: Profile Books
ISBN: 1847652921
Category : Reference
Languages : en
Pages : 352

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Book Description
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 984

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Book Description

Author: Ina Saltz
Publisher: Rockport Publishers
ISBN: 1631596489
Category : Design
Languages : en
Pages : 208

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Book Description
Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.

Author: Steven Heller
Publisher: Chronicle Books
ISBN: 9780811823081
Category : Design
Languages : en
Pages : 214

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Book Description
Organized by historical era and country of origin, each section of this dynamic compendium introduces the culture and aesthetics of the period, discusses how individual styles developed, and offers insights into the artistry of key typographers and foundries. 300 full-color illustrations.

Author: Steven Heller
Publisher: Chronicle Books (CA)
ISBN:
Category : Art
Languages : en
Pages : 140

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Book Description
This is the book that graphic designers and type aficionados have been waiting for: the first book in Chronicle's Art Deco design series devoted exclusively to type. Garnered from vintage specimen sheets and catalogs as well as commercial design artifacts from Germany, France, Japan, Holland, Italy, Russia, Eastern Europe, and the United States, these alphabets illustrate how the stunning style of the twenties and thirties extended to every facet of graphic design, including the typographer's art. Deco typestyles, like Deco architecture and furniture, were the heralds of the Machine Age, designed to embody progress. Endowed with a jazzy modernistic sensibility and baptized with evocative futuristic names such as Vulcan and Metropolis, these spectacular typefaces paved the way for a new era of communication via the printed word. In Deco Type, the team of Steven Heller and Louise Fili have brought together a unique collection of wonderful typefaces - many that have lain hidden for decades - to create an inspirational reference for designers and graphic artists everywhere.

Author: James Martin
Publisher:
ISBN: 0760371490
Category : Design
Languages : en
Pages : 229

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Book Description
In Made by James, top graphic designer James Martin shares techniques, information, and ideas to help you become a better logo designer.

Author: Gail Anderson
Publisher: Laurence King Publishing
ISBN: 1780679939
Category : Design
Languages : en
Pages : 128

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Book Description
This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.