25 Fundraising Secrets PDF Download

Author: Joe Garecht
Publisher:
ISBN: 9781591960621
Category : Fund raising
Languages : en
Pages : 0

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Author: Tom Ahern
Publisher: Emerson & Church, Publishers
ISBN: 9781889102313
Category : Business & Economics
Languages : en
Pages : 196

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Book Description
Writing to raise money takes more than a few choice words. Highly profitable communications use a wide array of "trade secrets" to boost response. Things like emotional triggers, a working knowledge of reader psychology, the discovery of eye motion studies, and donor research ? all help writing pros reap big rewards from their appeal letters, newsletters, websites, case statements, and more.Now these trade secrets are yours, collected in one easy-to-understand volume: How to Write Fundraising Materials that Raise More Money ? The Art, the Science, the Secrets. Author Tom Ahern is recognized as one of North America's leading experts on effective communications. His workshops are in hot demand. Last year he released a first-of-its-kind book on moneymaking donor newsletters.Now, in his new book, Ahern reveals all: how top fundraising writers inspire their prospects to make that first gift ? and how they keep existing donors loyal and generous.Raising more money through words, via the printed page or online, is no accident. But anyone can do it well: you don?t need special writing talent. All you need is this essential guide to best practices in the fundraising industry.

Author: Lynn Ierardi
Publisher:
ISBN: 9781736690000
Category :
Languages : en
Pages : 112

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Book Description
Great stories engage donors and raise more money. Strategic storytelling can help your nonprofit organization reach the hearts and minds of your donors in an increasingly noisy and polarized world.

Author: Marc A. Pitman
Publisher: Fundraisingcoach.com
ISBN: 1933715545
Category : Business & Economics
Languages : en
Pages : 98

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Donated by Tremendous Life Books.

Author: Michael Bush
Publisher: Michael Bush
ISBN:
Category : Social Science
Languages : en
Pages : 74

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*** Special Offer - Buy 1, Get 2 *** This bundle is designed to help nonprofit organizations and businesses to craft proposals for grants from foundations, companies, and government agencies. This is a comprehensive guide to locating and winning available grants. Do you also have a new or established business that is seeking partners, shareholders, investors or a bank loan? If so, you have probably been asked to submit a business plan. If your first reaction was to cringe in fear, this booklet is for you! Many people feel that writing a business plan is daunting and that the only option is to hire a contractor to draft it, but this book will lead you step through step of the process in easy-to-understand manner. This book breaks the task of business plan writing down into simple steps- each with practical examples you can use to write each component. The examples in the report come from a business plan that was successfully funded by a banking institution. It also contains work-sheets and charts that will make projective budgets and competitor analysis a snap. It can be used for any type of business, nonprofit or for-profit. Using this method, you can assemble a business planning team that will help you draft a successful document. Not only is writing a business plan a great tool to help you entice partners to invest in your company, it also instills in the team members a sense of pride and ownership in the business, and helps create a product – a great business plan- that everyone is eager to share with the public. Open the bundle and find: - How to format the grant application? - How to perform an effective research for available grants? - Tips to make contacts with grant giving organizations - How to write a winning cover letter? - Samples of winning grants - How to draft a proposed budget? - Detailed breakdown for the parts of a grant - And much more! This information was assembled by a graduate of the Small Business Association Certification Program at Grand Valley State University, in partnership with the United States Small Business Association. Grab your copy now! About the author: Michael Bush has over 30 years of grant writing experience, working as a top administrator for nonprofits. He has been on a state educational grant selection committee, and have worked for Senator Levin's office as a trainer for nonprofits in the area of nonprofit acquisition and grant writing.

Author: Stephen F. Schatz
Publisher: Wiley
ISBN: 9780470560594
Category : Business & Economics
Languages : en
Pages : 259

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Book Description
An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call "scripts", Effective Telephone Fundraising explains the necessary and effective components of an effective call from beginning to end, and provides helpful hints, detailed examples, phrases to employ, phraseology to avoid, and a "road map/chart" for structuring effective call scripts. This how-to manual examines in detail the various stages of an effective telephone call from identifying the prospect and introducing yourself; getting through screens and talking to the decision maker; developing rapport and a creating two-way conversation; explaining the purpose of your call; making a proposal to the prospect;the process of negotiation and effective closing strategies; results of the negotiation;and ending the call. Examines in detail a systematic way of dealing with objections Deflection/decision deferral strategies, along with psychological motivators for giving over the telephone Reveals how to assess the giving potential of prospects Includes sample scripts or call outlines Effective lines that could immediately be incorporated into existing telephone fundraising strategies to improve results A complete, start-to-finish guide for successful telephone fundraising, Effective Telephone Fundraising helps you structure effective call scripts for your nonprofit's best advantage.

Author: Steve Klingaman
Publisher: Taylor & Francis
ISBN: 1000977250
Category : Education
Languages : en
Pages : 273

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Book Description
This book is a co-publication with CASE.Fundraising Strategies for Community Colleges is a hands-on, step-by-step guide to building a million-dollar-a-year development office.Community colleges educate nearly half the undergraduates in America yet receive as little as two percent of all gifts to higher education. Private philanthropy is now essential to the mission of community colleges. In order to gain a fair share, community colleges can rely on this book to deploy strategies effectively used by 4-year colleges. The author, Steve Klingaman, has raised over $40 million dollars for two-year and four-year colleges over a 25-year development career.With its emphasis on planning the work and working the plan, Fundraising Strategies for Community Colleges offers practical advice and concrete steps on how to build a strong advancement team with robust Annual Fund, grants, major gifts, planned giving programs.Topics include:* Strategies used at one two-year college that raised $50 million over ten years* 75 boxed tips on the details that matter most* How to create an institutional commitment to advancement* How to enhance the advancement function* How to build an effective foundation board that gives* How to grow the Annual Fund with sustainable, repeatable gifts* Secrets top universities use to close major gifts* Continuous quality improvement techniques to improve results year after year.Fundraising Strategies for Community Colleges is the only comprehensive development guide to focus on community college fund raising. Written for development professionals, college presidents, board members, trustees, faculty leaders, and other college leadership, this book is an essential, practical guide that fills a critical gap in the market.

Author: John Graham
Publisher: ReadHowYouWant.com
ISBN: 1458756629
Category : Political Science
Languages : en
Pages : 410

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Book Description
As President of the Giraffe Heroes Project, which since 1982 has been recognizing people who ''stick their necks out for the common good,'' John Graham has seen what hundreds of average citizens around the world have done to bring about constructive change. He's drawn on their experiences, his own as a veteran environmental activist, and that of a hand-picked group of seasoned activists to produce an accessible, eminently practical, inspiring guide on how to work effectively for change in any environment. Stick Your Neck Out covers every aspect of working for change, from choosing an issue to mapping out a strategy, getting a team together, building alliances, working with the media, and more. Each chapter contains a series of practical tips as well as inspiring examples of real people - artists, truck drivers, doctors, waitresses, and others - who have made a difference on issues like poverty, racism, gang violence, environmental pollution, and many more. Everything in this book has been honed and practiced; nothing is untested theory. This is a comprehensive guide to the skills, qualities, and strategies you need to make a difference on any issue. But it's also about becoming fully alive - about the meaning and passion you can add to your own life by getting involved. Active citizenship and personal growth are linked. The information in this book can change your world - and it can change your life.

Author: Tom Ahern
Publisher: Emerson & Church
ISBN:
Category : Business & Economics
Languages : en
Pages : 180

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Why should I give you my hard-earned money? Effective fundraisers answer this essential question every time they ask for a gift. What's their secret to success? They have a winning case for support. As Tom Ahern, America's premier fundraising writer, makes clear, a case isn't some fancy argument you only develop for capital campaigns, when you're chasing millions. Successful donor newsletters, websites, annual reports, donor acquisition programs, email, direct mail, advertising, planned giving programs, and, yes, capital campaigns, too all have one thing in common: behind each stands a well-reasoned, emotionally satisfying case for support. Donors are sure to have questions. Your case gives you great answers. Complements Ahern's acclaimed book, How to Write Fundraising Materials that Raise More Money.--Amazon.com.

Author: Gail A. Perry
Publisher: John Wiley & Sons
ISBN: 9780470116630
Category : Business & Economics
Languages : en
Pages : 0

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Praise for Fired-Up Fundraising: Turn Board Passion into Action "Fired-Up Fundraising is honest, realistic, practical, and inspiring. It transforms the whole concept of fundraising from obligation and drudgery into passion and fun. Every CEO, development director, development consultant, and board chair needs to have and use this book." —Charles F. (Chic) Dambach President and CEO, Alliance for Peacebuilding Former Senior Consultant, BoardSource "A breakthrough! Fired-Up Fundraising takes the mystery out of engaging your board in the ongoing work of fundraising. In this well-organized little book, Gail Perry lays out a commonsense, four-step process that will fire up your board and help you meet your fundraising goals, year after year." —Mal Warwick author of How to Write Successful Fundraising Letters "Fired-Up Fundraising: Turn Board Passion into Action is by far the best book I have ever read on how to involve board members in the entire process of fundraising, from identifying prospects, cultivating them, and finally making 'the ask.' Just as important, it is an invaluable guide on how to select, enlist, train and especially inspire board members so they take ownership of their institutions. Every nonprofit CEO and development officer should read this book." —Robert L. Gale President Emeritus, Association of Governing Boards of Universities and Colleges and founder of BoardSource (formerly known as the National Center for Nonprofit Boards) "This is the book for which EVERY nonprofit chief executive has been yearning since time immemorial. Every nonprofit needs money to survive and thrive, and every nonprofit has a board of trustees to help raise it, but few nonprofits come anywhere near using their boards to maximum benefit. Fired-Up Fundraising, a reader-friendly, realistic, and practical playbook written by a richly experienced, highly literate fundraiser turned consultant, takes readers by the hand and leads them step-by-step through eminently doable ways of inspiring the greatest possible engagement of-and return from-their trustees. It will instantly become the gold-standard guide for building successful boards." —Joel Fleishman Professor of Law and Public Policy and Director, The Foundation Research Program, Duke University