Author: American Marketing Association Staff
Publisher:
ISBN: 9780835747622
Category :
Languages : en
Pages : 447
Book Description
AMA Educators' Proceedings, 1984
Author: American Marketing Association Staff
Publisher:
ISBN: 9780835747622
Category :
Languages : en
Pages : 447
Book Description
Publisher:
ISBN: 9780835747622
Category :
Languages : en
Pages : 447
Book Description
1984 AMA Educators' Proceedings
Author: American Marketing Association
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 454
Book Description
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 454
Book Description
1984 AMA Educators' Proceedings
Author: American Marketing Association
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 454
Book Description
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 454
Book Description
1985 AMA Educator's Proceedings
Author: American Marketing Association
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 430
Book Description
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 430
Book Description
AMA Educators' Proceedings
1986 AMA Educators' Proceedings
Author: American Marketing Association
Publisher:
ISBN: 9780877571827
Category : Marketing
Languages : en
Pages : 432
Book Description
Publisher:
ISBN: 9780877571827
Category : Marketing
Languages : en
Pages : 432
Book Description
Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
Author: Naresh K. Malhotra
Publisher: Springer
ISBN: 3319111019
Category : Business & Economics
Languages : en
Pages : 523
Book Description
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 1986 Academy of Marketing Science (AMS) Annual Conference held in Anaheim, California.
Publisher: Springer
ISBN: 3319111019
Category : Business & Economics
Languages : en
Pages : 523
Book Description
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 1986 Academy of Marketing Science (AMS) Annual Conference held in Anaheim, California.
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
Author: Jon M. Hawes
Publisher: Springer
ISBN: 3319170554
Category : Business & Economics
Languages : en
Pages : 714
Book Description
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Publisher: Springer
ISBN: 3319170554
Category : Business & Economics
Languages : en
Pages : 714
Book Description
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Archives and Education
Author:
Publisher:
ISBN: 9780902886186
Category : Archives
Languages : en
Pages : 50
Book Description
Publisher:
ISBN: 9780902886186
Category : Archives
Languages : en
Pages : 50
Book Description
Product Warranty Handbook
Author: Wallace Blischke
Publisher: CRC Press
ISBN: 9780824789558
Category : Technology & Engineering
Languages : en
Pages : 958
Book Description
Covering product warranties, this work offers comprehensive examinations of fundamental concepts and furnishes detailed, immediately applicable results. It sets out to bridge the gap between theory and practice, and integrates the research of various disciplines that study warranty, illustrating all basic consumer warranty options.
Publisher: CRC Press
ISBN: 9780824789558
Category : Technology & Engineering
Languages : en
Pages : 958
Book Description
Covering product warranties, this work offers comprehensive examinations of fundamental concepts and furnishes detailed, immediately applicable results. It sets out to bridge the gap between theory and practice, and integrates the research of various disciplines that study warranty, illustrating all basic consumer warranty options.